Anova Fertility & Reproductive Health adds Experienced Fertility Executive to the Board of Directors

TORONTO, Ontario, July 16, 2019 – Anova Fertility & Reproductive Health Inc. (“Anova”) is pleased to welcome William (“Bill”) Hughson as Chair of the Anova Board of Directors.

Following Anova’s recent partnership with Persistence Capital Partners ("PCP"), a private equity fund focused exclusively on investing in high-growth opportunities in Canadian healthcare, Anova is poised to execute on a number of strategic initiatives focused on increasing access for its clients through expansion and growth. These initiatives include opening new clinics, pursuing investment and partnership opportunities, creating a collaborative and ‘cutting edge’ environment for physicians and other healthcare practitioners, and investing in the best global technologies and techniques to help Canadians grow their families.

Founded by Dr. Marjorie Dixon, Chief Executive Officer, Anova boasts a state-of-the-art embryology laboratory and a clinic inspired by Dr. Dixon’s desire to combine the best global technologies and techniques to elevate the patient experience, improve patient outcomes and humanize treatment in fertility care.

“At Anova we strive to elevate the patient experience by creating a supportive and caring environment,” added Dr. Dixon. “As Anova expands operations we will benefit from Bill’s deep experience supporting our science, patient care, and business strategy as we scale our organization, and I look forward to working closely with Bill as we implement the shared vison.”

Adrianna Czornyj, Partner at PCP, said, “Bill has extensive experience leading growth strategies in the healthcare industry and has extensive knowledge and expertise in both the Canadian and US fertility space. Adding Bill to the Board as an independent director is part of accelerating Anova’s strategic growth plans.”

“Anova is a leading provider of reproductive health services in Canada and abroad, using best-in-class techniques from around the world. Today, I am proud to join the Board of Directors and look forward to being a part of this amazing organization; helping Anova to achieve its objectives, but more importantly contributing to the growth of families with Anova’s patient-centric fertility care,” said Bill.

Mr. Hughson has extensive executive and healthcare experience, having most recently served as Chief Executive Officer of Blue Sky Vision (“BSV”). BSV is dedicated to providing world-class support to leading providers of eye care services. Prior to BSV, Bill served as President, Chief Executive Officer and Vice Chairman of IntegraMed Fertility, the largest network of fertility practices in North America.